initial markdown verions of README

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-ownCloud gives you freedom and control over your own data.
+# ownCloud
+
+[ownCloud](http://ownCloud.org) gives you freedom and control over your own data.
 A personal cloud which runs on your own server.
 
-http://ownCloud.org
+### Build Status on [Jenkins CI](https://ci.owncloud.org/)
+Git master: [![Build Status](https://ci.owncloud.org/buildStatus/icon?job=ownCloud-Server%28master%29)](https://ci.owncloud.org/job/ownCloud-Server%28master%29/)
+
+### Installation instructions
+http://doc.owncloud.org/server/5.0/developer_manual/app/gettingstarted.html
 
-Installation instructions: http://doc.owncloud.org/server/5.0/developer_manual/app/gettingstarted.html
-Contribution Guidelines: http://owncloud.org/dev/contribute/
+### Contribution Guidelines
+http://owncloud.org/dev/contribute/
 
-Source code: https://github.com/owncloud
+### Get in touch
 Mailing list: https://mail.kde.org/mailman/listinfo/owncloud
+
 IRC channel: https://webchat.freenode.net/?channels=owncloud
+
 Diaspora: https://joindiaspora.com/u/owncloud
+
 Identi.ca: https://identi.ca/owncloud
 
-Important notice on translations:
+### Important notice on translations
 Please submit translations via Transifex:
 https://www.transifex.com/projects/p/owncloud/